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- FROM THE PUBLISHER, Page 4
-
-
- With breaking news, TIME's correspondents often have only
- a few hours to report a story. But in many ways senior
- correspondent Edwin M. Reingold has been preparing for the
- better part of two decades for the Business section's special
- report this week on Japanese trade practices and growing
- protectionist sentiment in the U.S. A native of Philadelphia,
- Reingold has followed Japan's rising economic star ever since
- 1969, when he was first assigned to TIME's Tokyo bureau as
- bureau chief. Back then, he recalls, most of what he knew about
- Japan was "World War II propaganda."
-
- What Reingold found instead was a land of tremendous
- civility and efficiency. Even a trip to the gas station taught
- him something about the Japanese concept of service, as a
- platoon of well-mannered attendants took charge of the car,
- filled it up, washed it and checked the tires. His first
- reaction: "Why didn't someone tell me about this place before?"
-
- Over the next several years, Reingold covered the growing
- trade tensions between Japan and the U.S. from both sides of the
- Pacific. From 1971 to 1978 he served as Detroit bureau chief,
- witnessing the wrenching decline of the American automobile
- industry. Then it was back to Japan, with his wife and two of
- their five daughters, again as Tokyo bureau chief in 1978. While
- in Tokyo, Reingold developed a penchant for typing his files
- standing up. He claims the habit encourages him to write
- succinctly and, of course, to keep on his toes.
-
- So how does one cram 20 years' worth of experience into a
- single article? "It's frustrating," Reingold admits. "There are
- no absolutes. Even though the Japanese appear to be quite rigid,
- they can move quickly once they've decided it's to their
- advantage."
-
- Now based in Los Angeles, Reingold enjoys peering ahead
- into the Pacific century. "Our main weakness in dealing with
- Japan is that we have not really understood it or had a coherent
- policy," he says. "We need to realize that its political economy
- is a type unto itself. It's not Keynesian or Marxist. It's
- Japanese."
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